What Goes Into A Brand Anyway? ~Episode 58

What Goes Into A Brand Anyway-Teresa Cleveland & Courtney Frietag-Ep58

  In this episode ~ So many times when we begin building our companies, we start talking about our logo and colors long before we start talking about our brand. Sadly, sometimes, we check “Branding” off of our to-do list because we actually believe that we’ve already done it once we get the logo with…

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Profit First Made Easy ~Episode 56

Growth Strategies Café Profit First Made Easy Teresa Cleveland Jenni Davis Episode 56

  In this episode ~ We’re thrilled to have Jenni Davis as our resident Profit First Professional this year! Here are some of the things we talked about: How Profit First flipped the script on business accounting Jenni is breaking down exactly what the Profit First method is While you don’t need a Profit First…

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Creating a Business Based on What Lights You Up ~Episode 55

Creating a Business Based on What Lights You Up Teresa Cleveland + Sandra Julian

  In this episode ~ This week Sandra Julian is sharing a pivotal moment about a year after she entered the online space. Why she started her business 20 years ago. What she was doing initially and how her business shifted along the way. Realizing she didn’t have to do what she had been doing,…

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Pricing & Mindset ~Episode 54

Pricing & Mindset Teresa Cleveland & Mindi Huebner

  In this episode ~ The fabulous Mindi Huebner is back and we’re talking about mindset in relation to pricing. What does affordable really mean? Why it’s not a great idea to use other people as a price guide or to just double or triple your price arbitrarily. Asking yourself “When did I decide I…

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This is What Sustainability Looks Like ~Episode 53

This Is What Sustainability Looks Like Natalie Gingrich + Teresa Cleveland

  In this episode ~ When I think of sustainability, Natalie Gingrich is one of the first people who come to mind. Today she’s turning back the hands of time and sharing what the journey looks like from her initial idea to the launch of her now 13th cohort of the Director of Operations Certification.…

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Beyond the Bullshit 3 ~Episode 51

Growth Strategies Cafe - Beyond The Bullshit 3 - Teresa Cleveland & Sarah Khan

  In this episode ~ Sarah Khan and I decided enough is enough and it’s time to call out some of the bullshit in the online space. There are so many possibilities for your business (and ours!) and to get to the heart of it all, we believe it requires looking beyond current practices, manipulative…

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A Truth About Professional Titles ~Episode 50

The Truth About Professional Titles Episode 50 Teresa Cleveland-fi

In this episode~ Hey, it’s me, Teresa! Today I’m sharing one of the worst mistakes I see regarding professional titles. I’m willing to bet you’ve made this mistake at one time or another, I know I sure have. I’m explaining what it is and what to do instead. If we haven’t met yet, you can…

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Beyond the Bullshit 2 ~Episode 49

Growth Strategies Cafe - Beyond The Bullshit2 - Teresa Cleveland & Sarah Khan

  In this episode ~ Sarah Khan and I decided enough is enough and it’s time to call out some of the bullshit in the online space. There are so many possibilities for your business (and ours!) and to get to the heart of it all, we believe it requires looking beyond current practices, manipulative…

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